Models of Memory for AP Psychology (page 2)
Practice questions for this study guide can be found at:
Different models are used to explain memory. No model accounts for all memory phenomena.
Information Processing Model
The general information processing model compares our mind to a computer. According to this model, input is information. First input is encoded when our sensory receptors send impulses that are registered by neurons in our brain, similar to getting electronic information into our computer's CPU (central processing unit) by keyboarding. We must store and retain the information in our brain for some period of time, ranging from a moment to a lifetime, similar to saving information into our computer's hard drive. Finally, information must be retrieved upon demand when it is needed, similar to opening up a document or application from the hard drive.
Because we are unable to process all incoming sensory stimulation that is available, we start seeking out, focusing on and selecting aspects of the available information. Donald Broadbent modeled human memory and thought processes using a flowchart that showed competing information filtered out early, as it is received by the senses and analyzed in the stages of memory. Attention is the mechanism by which we restrict information. Trying to attend to one task over another requires selective or focused attention. We have great difficulty when we try to attend to two complex tasks at once requiring divided attentention, such as listening to different conversations or driving and texting. In dichotic listening experiments, participants heard different messages through left and right headphones simultaneously. They were directed to attend to one of the messages and repeat back the words (shadow it). Very little about the unattended message was processed, unless the participant's name was said, which was noticed (the cocktail party effect). When the cocktail party effect occurred, information was lost from the attended ear. According to Anne Treisman's feature integration theory, you must focus attention on complex incoming auditory or visual information in order to synthesize it into a meaningful pattern.
Levels of Processing Model
According to Fergus Craik and Robert Lockhart's levels of processing model, how long and how well we remember information depends on how deeply we process the information when it is encoded. With shallow processing, we use structural encoding of superficial sensory information that emphasizes the physical characteristics, such as lines and curves, of the stimulus as it first comes in. We assign no relevance to shallow processed information. For example, once traffic passes and no more traffic is coming, we cross the street. We notice that vehicles pass, but don't pay attention to whether cars, bikes, or trucks make up the traffic and don't remember any of them. Semantic encoding, associated with deep processing, emphasizes the meaning of verbal input. Deep processing occurs when we attach meaning to information, and create associations between the new memory and existing memories (elaboration). Most of the information we remember over long periods is semantically encoded. For example, if you noticed a new red sports car, just like the one you dream about owning, zoom past you with the license plate, "FASTEST1," and with your English teacher in the driver's seat, you would probably remember it. One of the best ways to facilitate later recall is to relate the new information to ourselves (self-referent encoding).
A more specific information processing model, the Atkinson–Shiffrin three-stage model of memory, describes three different memory systems characterized by time frames: sensory memory, short-term memory (STM), and long-term memory (LTM) (see Figure 11.1). External events from our senses are held in our sensory memory just long enough to be perceived. In sensory memory, visual or iconic memory that completely represents a visual stimulus lasts for less than a second, just long enough to ensure that we don't see gaps between frames in a motion picture. Auditory or echoic memory lasts for about 4 seconds, just long enough for us to hear a flow of information. Most information in sensory memory is lost. Our selective attention, focusing of awareness on a specific stimulus in sensory memory, determines which very small fraction of information perceived in sensory memory is encoded into short-term memory. Encoding can be processed automatically or require our effort. Automatic processing is unconscious encoding of information about space, time, and frequency that occurs without interfering with our thinking about other things. This is an example of parallel processing, a natural mode of information processing that involves several information streams simultaneously. Effortful processing is encoding that requires our focused attention and conscious effort.
Short-term memory (STM) can hold a limited amount of information for about 30 seconds unless it is processed further. Experiments by George Miller demonstrated that the capacity of STM is approximately seven (plus or minus two) unrelated bits of information at one time. STM lasts just long enough for us to input a seven-digit phone number after looking it up in a telephone directory. Then the number disappears from our memory. How can we get around these limitations of STM? We can hold our memory longer in STM if we rehearse the new information, consciously repeat it. The more time we spend learning new information, the more we retain of it. Even after we've learned information, more rehearsal increases our retention. The additional rehearsal is called overlearning. While rehearsal is usually verbal, it can be visual or spatial. People with a photographic or eidetic memory can "see" an image of something they are no longer looking at. We can increase the capacity of STM by chunking, grouping information into meaningful units. A chunk can be a word rather than individual letters, or a date rather than individual numbers, for example.
Although working memory is often used as a synonym for STM, Alan Baddeley's working memory model involves much more than chunking, rehearsal, and passive storage of information. Baddeley's working memory model is an active three-part memory system that temporarily holds information and consists of a phonological loop, visuospatial working memory, and the central executive. The phonological loop briefly stores information about language sounds with an acoustic code from sensory memory and a rehearsal function that lets us repeat words in the loop. Visuospatial working memory briefly stores visual and spatial information from sensory memory, including imagery, or mental pictures. The central executive actively integrates information from the phonological loop, visuospatial working memory, and long-term memory as we associate old and new information, solve problems, and perform other cognitive tasks. Working memory accounts for our ability to carry on a conversation (using the phonological loop), while exercising (using visuospatial working memory) at the same time. Most of the information transferred into long-term memory seems to be semantically encoded.
Long-term memory is the relatively permanent and practically unlimited capacity memory system into which information from short-term memory may pass. LTM is subdivided into explicit memory and implicit memory. Explicit memory, also called declarative memory, is our LTM of facts and experiences we consciously know and can verbalize. Explicit memory is further divided into semantic memory of facts and general knowledge, and episodic memory of personally experienced events. Implicit memory, also called nondeclarative memory, is our long-term memory for skills and procedures to do things affected by previous experience without that experience being consciously recalled. Implicit memory is further divided into procedural memory of motor and cognitive skills, and classical and operant conditioning effects, such as automatic associations between stimuli. Procedural memories are tasks that we perform automatically without thinking, such as tying our shoelaces or swimming.
Organization of Memories
How is information in long-term memory organized? Four major models account for organization of LTM: hierarchies, semantic networks, schemas, and connectionist networks. Hierarchies are systems in which concepts are arranged from more general to more specific classes. Concepts, mental representations of related things, may represent physical objects, events, organisms, attributes, or even abstractions. Concepts can be simple or complex. Many concepts have prototypes, which are the most typical examples of the concept. For example, a robin is a prototype for the concept bird; but penguin, emu, and ostrich are not. The basic level in the hierarchy, such as bird in our example, gives us as much detail as we normally need. Superordinate concepts include clusters of basic concepts, such as the concept vertebrates, which includes birds. Subordinate concepts are instances of basic concepts. Semantic networks are more irregular and distorted systems than strict hierarchies, with multiple links from one concept to others. Elements of semantic networks are not limited to particular aspects of items. For example, in a semantic network, the concept of bird can be linked to fly, feathers, wings, animals, vertebrate, robin, canary, and others, which can be linked to many other concepts. We build mental maps that organize and connect concepts to let us process complex experiences. Dr. Steve Kosslyn showed that we seem to scan a visual image of a picture (mental map) in our mind when asked questions. Schemas are preexisting mental frameworks that start as basic operations, then get more and more complex as we gain additional information. These frameworks enable us to organize and interpret new information, and can be easily expanded. These large knowledge structures influence the way we encode, make inferences about, and recall information. A script is a schema for an event. For example, because we have a script for elementary school, even if we've never been to a particular elementary school, we expect it to have teachers, young students, a principal, classrooms with desks and chairs, etc. Connectionism theory states that memory is stored throughout the brain in connections between neurons, many of which work together to process a single memory. Changes in the strength of synaptic connections are the basis of memory. Cognitive psychologists and computer scientists interested in artificial intelligence (AI) have designed the neural network or parallel processing model that emphasizes the simultaneous processing of information, which occurs automatically and without our awareness. Neural network computer models are based on neuron-like systems, which are biological rather than artificially contrived computer codes; they can learn, adapt to new situations, and deal with imprecise and incomplete information.
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