Parents, get your education.com here
The site, called Education.com, launched in beta Thursday. According to CEO Ron Fortune, the site is designed to be “the WebMD of education” for parents and teachers of pre-schoolers all the way up to 12th grade. It hosts feature articles, expert editorials and reference materials from institutions around the country. And it connects parents and teachers through social networking tools.
Education.com - Content and Community for Parents
Education.com launches today, combining a premium domain name with a wide variety of content and community features that focus on helping parents play a more active role in their children’s education.
Current social features include discussion boards, groups, and photo galleries, all of which include tagging. Parents will likely find the tags the most useful feature, as they aggregate content from the different aspects of the site and link you to it. For example, viewing the “Reading” tag will link you to relevant articles, message board discussions, and user generated content.
The company sees a large opportunity in the space, citing a recent Harris Interactive poll showing that 74% of parents of children ages 18 and under said they wished they had a single resource they could turn to for information and answers about education and 96% of parents believe they need to take an active role in their children’s education. With a top notch domain name and a few sticky features, the company has a good opportunity to serve the pre-collegiate education market.
Unlike many of today’s startups that are forced to drop vowels and come up with funky names before seeking funding, Education.com actually started with the domain name and worked backwards. The Education.com domain was previously owned by Azure Capital, who then went out and found a team to build the site. Founder and CEO Ron Fortune is the former CEO of Edumetrics, an education software company.
Education.com excels as a general education site and will be a comfort to parents in search of reliable advice. Its newly added SchoolFinder, while it's in early stages now, will only improve this resource for parents and students.
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