Sorting Through College Mail

It starts as a trickle and, by senior year, turns into a flood: college mail. Your mailbox fills with shiny brochures touting colleges from coast to coast. It's exciting at first, but as months go by and more mail arrives, that college mail can become just another big stack of papers in the corner of your room. Before you consign the whole mess to the recycling bin, check out these strategies for sifting some gold out of the college mail flood.

Take a Closer Look

"No matter how hard colleges try, most brochures wind up looking the same—happy students, bright sunlight, manicured lawns, stately buildings," says Robert Massa, vice president of enrollment, student life and college relations at Dickinson College (PA). "What possible value is it to you to spend time reading these publications from cover to cover? Plenty."

The trick is to read the information carefully, looking for the college characteristics that interest you. If you already know that you want a small- to medium-sized liberal arts college located in the Midwest, for example, keep that in mind as you look at college mail.

The text can also offer you clues about the college's "personality" or educational philosophy.

"Seek catch phrases (such as 'interdisciplinary learning,' 'emphasis on research,' 'student-run courses,' etc.) which match with your own sensibilities and values," says Cigus Vanni, counselor at Howell High School (NJ).

When you find a college with characteristics that interest you, put the brochure in a separate box or pile-your "possible" box. When you're ready to start some more in-depth research, the "possible" box will be a good place to start. You can take this strategy one step further by dividing your mail into three boxes: "definitely interested," "maybe interested/possible," and "not interested." Don't throw out the "not interested" brochures yet (see below).

Of course, for this tip to be helpful, you do need some idea of what you're looking for in a college. If you're just figuring that out, reading through brochures from a variety of colleges could be helpful. As you read, make a list of what college characteristics appeal to you. You can refine this list later as you get a better idea of your interests and how they might fit into your college experience.

Organize the Information

A loose-leaf notebook can also be helpful in keeping track of the various colleges. Use one page for each college to start. As you look at the brochure(s) from a college that interests you, jot down such characteristics as size, admission requirements, deadlines for admission and aid, programs that interest you (academic and nonacademic), campus diversity, a description of the surrounding community, and anything else of importance.

If you do this for each college that interests you, you'll soon have a good basis for further research, plus a quick and easy way to compare colleges using only the aspects that are important to you.

Share the Wealth

Remember that "not interested" box? Before you dump it, check with your high school's guidance or college planning office.