Word color association is just a fancy way to talk about the way we connect colors with words.

This experiment investigates whether font choice affects peoplesâ ability to remember the information that they read.

This science fair project idea investigates how optical distances change the apparent size of an object as seen through a magnifying lens.

This fun experiment provides a concrete and visually striking illustration of photosynthesis.

Learn about our cognitive capacity of attention and to learn about factors that influence attention.

The objective of this science fair project idea is to determine if sound travels best through the air, water or a solid.

Observe how your brain works while it is focused on one thing, and how it works while you are distracted by another thing.

This interactive project invites science fair-goers to participate in examination and recording to demonstrate the importance of firsthand observation.

This science project idea determines how people recognize words while reading.

It's rhyme time! With this science fair project idea, your child will find out which words can be considered easy rhyming words, and why.

Do dogs understand English? Kids will find out with one of our favorite dog science fair projects that tests how dogs process human language and other cues.

This science fair project idea explores the fastest average speed a human can talk.

Test of the effect of exercise on rote memory. Prepare a single list of 40 randomly chosen words. Have volunteers recall as many words as possible.

The objective of this science project is to determine whether the brain first processes colors, shapes, or words when given conflicting messages.

Explore whether pianists have the tendency to type faster than non-pianists.

This science fair project idea examines whether people can decode scrambled messages.

Determine which seeds are most likely to survive harsh winter conditions (low temperatures).

The project idea is to establish whether it is easier to memorize words with fewer syllables and to understand how memory works.

Check out this cool science fair project idea to explore short and long term memory and whether there is gender differences in memory.

This experiment investigate whether children in different age groups learn better from a computer program or a human teacher.

In this science project, young children observe, record, and create collections of colors in their world and increase their powers of observation.

In this science fair project, young children observe, record, and create collections of shapes in their world and increase their powers of observation.

This science fair project idea provide quantitative data about how well the use of ASL ( American Sign Language) works in communicating with babies.

This science fair project idea addresses tempo, and whether faster or slower music works better as a study aid.

This experiment evaluates how much influence an enticing package has on childrensâ willingness to try a new snack.

What's the science behind those out-of-sight roots? Find out if you can trick roots into growing in different directions.

This science fair project idea discovers the average time it takes for a person to remember something completely.

Science fair project that tests whether cats have a preference for organic food.

This science fair project idea determines whether volunteers remember more information presented orally or visually or kinesthetically.

Learn whether Mylar Balloons last longer than Latex Balloons or vice versa.