The objective of this sociologically-inclined experiment is to evaluate whether kids' toy preferences are hardwired or develop as they grow.

This experiment tests which gender is better at catching how a magician performs his tricks.

This science fair project evaluates the suggestibility of males versus females in copying the actions of those around them.

This experiment uses personality assessments to evaluate if certain personality traits are more common in people with unusual first names.

Administer IQ tests to volunteers. have one group practice typical IQ test problems. Then compare results of the two groups.

In this fun experiment, learn about brand awareness and the influence of media on children by testing logo recognition in different age groups.

It's rhyme time! With this science fair project idea, your child will find out which words can be considered easy rhyming words, and why.